Pearson Online Academy TVC

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In 2021 Pearson launched the Pearson Online Academy UK Global, to provide students worldwide the opportunity to study the UK curriculum. We have created a set of assets to support the global product launch. This animation was designed with a global social audience in mind and is a fun way of depicting how students will learn in this new online educational space.

Producer and Director: Ben Sherriff

Animation Director: Monika Sieminska

Platforms: YouTube, Instagram, Facebook, Sky AdSmart

Designed and optimised from the ground up for cross-platform delivery.

We created this content from the word go with cross-platform usage in mind. We have delivered the advert across both broadcast and socially optimised formats, in 16:9, 1:1 and 9:16. With a global launch Pearson and their advertising agency needed content that would serve audiences on any platform. That’s quite a challenge but certainly, one that we relished!